Pound hopes for favourable FX ballot in 2024

Pound hopes for favourable ballots in 2024 election & beyond.

Pound hopes for favourable FX ballot in 2024
GBP/USD

Sterling bulls are hoping the pound gets more votes in favour than against from the foreign exchange market in 2024, no matter who wins the expected UK general election.

GBP/USD could reach 1.35 for the first time since 2022 if sterling gets sacks full of positive votes. Opinion polls indicate the opposition Labour Party under Keir Starmer is heading towards a landslide election victory over Prime Minister Rishi Sunak's Conservatives, who have been in power since 2010.

The election must happen by January 2025, with possible dates in May or November. CFTC data showed the net GBP long position shrank by a third in late December.